PRINTFINCANTIERI UNVEILS ITS FIRST NEW CONCEPT DESIGNS DEVELOPED WITH BENETTI
22 September 2005
Benetti and Fincantieri are following up the announcement of their partnership agreement of October 2004, with presenting new concept designs for yachts over 70 metres.
In fact, since the agreement was signed the two Companies, with an ideal level of mutual understanding, started developing and implementing the key elements on which the partnership is based which constitute the cornerstones of a proactive marketing policy.
Both companies are world leaders in their respective markets, Fincantieri in large, high added value ship design and construction and Benetti in luxury yachting.
In the last months, the new Benetti / Fincantieri team built around this concept has worked together with four famous designers to present the market with large yacht projects.
The first two projects are being unveiled at the 2005 Monaco Yacht Show, and the other two designs will be presented on the occasion of the 2005 Fort Lauderdale International boat Show.
In fact, since the agreement was signed the two Companies, with an ideal level of mutual understanding, started developing and implementing the key elements on which the partnership is based which constitute the cornerstones of a proactive marketing policy.
Both companies are world leaders in their respective markets, Fincantieri in large, high added value ship design and construction and Benetti in luxury yachting.
In the last months, the new Benetti / Fincantieri team built around this concept has worked together with four famous designers to present the market with large yacht projects.
The first two projects are being unveiled at the 2005 Monaco Yacht Show, and the other two designs will be presented on the occasion of the 2005 Fort Lauderdale International boat Show.